DATL Founder’s Sessions

Experience it once.
Then decide for yourself.

No coaching fee. Three coached sessions at Motorsport Ranch.

$500$120$40 per session · 3 sessions

PB when it matters.

See the 16 open dates
See the dates
$40 Per SessionNo Coaching Fee16 Appointments OnlyOne Driver Per DaySept 3 – Oct 93 × 30-Minute SessionsNASA-CertifiedMotorsport Ranch Cresson

From September 3 through October 9, I’m removing the coaching fee and opening a limited number of appointments so you can experience the DATL process for yourself.

Why now

Six weeks to get ready for the events that matter.

October is the month you want to be quick in. Three events land in nine days, and Jon is at all of them. Prepare now — PB this fall.

What you get.

Race seats and harnesses in the DATL Porsche

Your session

  • 3 × 30-minute professionally coached sessions
  • Morning (7:30–11:30) or afternoon (12:30–3:30) — you pick at checkout
  • One driver registration per day
  • Motorsport Ranch, Cresson
  • Track sessions, hydration and snacks included
See the dates
Jon-Eric with a group of drivers in the paddock

Who it’s for

  • HPDE 1 — Thursdays only
  • HPDE 2, 3, 4 & Time Trial — Friday to Sunday
  • One registration per person
  • First come, first served
Check your level
The DATL Porsche 987 on track at Motorsport Ranch

What it costs

  • $40 per session · $120 for all three
  • No coaching fee
  • Normally $500 for the same day
  • An honest review in return
Book your date
Jon-Eric and a student in race suits at Motorsport Ranch

One requirement

Leave an honest review.

I’m removing the coaching fee because I believe every serious driver should have the opportunity to experience the DATL process. In return, I’m asking you to leave an honest review.

Over the past year, I’ve had the privilege of helping drivers become more confident, more consistent, and achieve personal bests when they mattered most. I know there are many more drivers who can benefit from this approach — they simply haven’t experienced it yet.

My investment is my time, experience, and coaching. Your investment is sharing your honest experience. That’s the exchange.

Seats from a Porsche facing a large screen in Senna's Lounge, where drivers review their footage between sessions
Senna's Lounge with a simulator rig and a screen showing track footage
Framed circuit maps lining the wall of Senna's Lounge beside a review monitor

Between sessions

Senna’s Lounge.

This is the classroom. It’s where the day is actually won.

You come off track while the lap is still fresh, sit down, and we put your footage up next to the Garmin Catalyst data. Where you were early on the brakes. Where you gave time away in the middle of a corner. What one thing to change in the next twenty minutes.

That loop — drive, review, adjust, go again — is the DATL Method. Feel it first, then check it against the data. Most drivers never get this part; they do a session, then another session, and hope something clicks. Three times in a day, you get told exactly what happened and why.

There’s a sim rig in the corner for walking a corner through before you go back out and try it for real.

Available dates

16 coaching appointments available. One driver per day, first come, first served. All dates are MSR 1.7 unless otherwise noted.

Thursdays

HPDE 1 only

1.7 CW / CCW

  • Sept 3
  • Sept 10
  • Sept 17Taken
  • Sept 24
  • Oct 1
  • Oct 8

Do not sign up for a Thursday if you are HPDE 2 and beyond.

Fridays

HPDE 2 – Time Trial

1.7 CW / CCW

  • Sept 4
  • Sept 11
  • Sept 18
  • Sept 25
  • Oct 2
  • Oct 9

Saturdays

HPDE 2 – Time Trial

  • Sept 19
  • Sept 26 (3.1)Taken
  • Oct 3

Sundays

HPDE 2 – Time Trial

  • Sept 20
  • Sept 27 (3.1)
  • Oct 4

Found a day that works? The brake requirements are just below — check them first, then book.

Pick your date — $120

What your car needs to be eligible

These are conditions of entry, not recommendations. A car on street pads or street brake fluid is not eligible for a Founder’s Session. Neither item is expensive, and both take about a week to order and fit — so check now, not the night before.

Brake pads

A dedicated track pad

Street pads cook. They fade, then they are gone — often before lunch. You lose the half of the day you paid for.

These do not qualify

  • PowerStop Z23, Z26, Track Day, and any pad-and-rotor kitIncluding the line named “Track Day”. Jon does not accept it for a coached day.
  • Hawk Street and autocross compounds, including the Hybrid pads
  • EBC Green, Red and Yellow

Brake fluid

A DOT 4 motorsport fluid

Street fluid boils under repeated hard braking. When it boils the pedal goes to the floor, and it does it at the end of a straight.

Any of these

  • Motul RBF 660
  • Motul RBF 600
  • Castrol SRF RacingThe one that holds up best once it has absorbed some moisture — worth it if you leave fluid in over a season.
  • Pentosin Super DOT 4boils at 509°FThe value pick, and the cheapest way to clear the bar. Note it is Super DOT 4 — not Pentosin DOT 4 LV, which is a different fluid for ABS systems.

For scale: a fluid can be a perfectly legal DOT 4 at 446°F and still be well short of every fluid on this list. “DOT 4” on the bottle is not enough on its own — it needs to be one of these.

Not sure what’s on your car?Call Jon before you order — (214) 794-2657. He would rather spend five minutes on the phone than watch you lose a day you paid for.

Registration

Book your session.

16 appointments, one driver per day, first come first served. Pick your date and pay $120 — when a day is taken it comes off the list, so what you can see is what is genuinely left.

Pick your date — $120

Plans change. Reschedule free with 7 days’ notice, or cancel for a full refund less a $25 processing fee. Full terms.

Questions

Before you book.

What are the Founder’s Sessions?

Three 30-minute professionally coached track sessions at Motorsport Ranch in Cresson, Texas, with Jon-Eric Fountain — a NASA-certified instructor and SCCA Time Trial Season Champion. He rides with you and coaches from the passenger seat. There is no coaching fee: you pay for the track sessions only.

How much does it cost?

$120 for all three sessions, which is $40 per session. The same day of coaching normally costs $500, because three coached sessions in one day is a Drive At The Limit half day. Founder’s pricing runs until 9 October 2026.

What’s the catch?

You leave an honest review. Jon trades his time and coaching for real drivers.

When are the dates?

Coaching days run 3 September to 9 October 2026, at Motorsport Ranch Cresson. Thursdays are for HPDE 1 and first-timers; Fridays, Saturdays and Sundays are for HPDE 2 through Time Trial. It is one driver per day, first come first served.

Do I need my own car?

Yes. The Founder’s Sessions are coaching in your own car at Motorsport Ranch, so you need a track-eligible vehicle and the usual safety gear. If you do not have a car, Drive At The Limit’s Arrive & Drive days put you in a race-prepped Porsche Cayman instead.

I have never been on track before. Is this for me?

Yes, if you book a Thursday. Thursdays are the HPDE 1 days, which is the run group for drivers with no track experience. Fridays through Sundays are for HPDE 2 and above. Booking the right day matters, because the run groups are set by the track, not by Drive At The Limit.