DATL · Drive At The Limit
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LEGAL

Privacy Policy

Last updated: July 2026

Drive At The Limit (“we,” “us,” or “our”) respects your privacy. This policy explains what information we collect through our website, how we use it, and the choices you have.

1. Information we collect

Information you give us. When you contact us or book a session, we collect details such as your name, email address, phone number, and any message or booking preferences you provide.

Booking & payment information.Bookings and payments are handled by our booking provider, RegFox (Webconnex). Payment-card details are collected and processed by RegFox — we do not store your full card number.

Information collected automatically.Like most websites, we automatically collect basic technical and usage data — such as your device type, browser, pages visited, and approximate location — through analytics tools. Microsoft Clarity may also record anonymized session activity (for example, clicks and scrolling) to help us improve the site.

2. Cookies & analytics

We use Google Analytics, Microsoft Clarity, and privacy-friendly hosting analytics to understand how visitors use the site. These tools may set cookies or similar technologies. You can control cookies through your browser settings, and you can opt out of Google Analytics using Google’s opt-out browser add-on.

3. How we use your information

  • To respond to your inquiries and provide our services;
  • To process and manage your bookings;
  • To operate, maintain, and improve our website;
  • To send you information you’ve requested or that relates to your booking;
  • To comply with legal obligations.

4. How we share information

We do not sell your personal information. We share it only with service providers who help us operate — such as RegFox (booking/payments), Google and Microsoft (analytics), and our hosting provider — or when required by law. These providers handle your data under their own privacy policies.

5. Data retention

We keep personal information only as long as needed for the purposes described here or as required by law, then delete or anonymize it.

6. Your choices & rights

You may request access to, correction of, or deletion of your personal information, and you can ask us to stop sending you non-essential messages. To make a request, contact us using the details below.

7. Children’s privacy

Our website is intended for adults. We do not knowingly collect personal information from children.

8. Third-party links

Our site may link to third-party sites (such as our booking provider). We are not responsible for the privacy practices of those sites.

9. Changes to this policy

We may update this policy from time to time. The “Last updated” date above reflects the latest version.

10. Contact

Questions about this policy or your data? Email jonericfountain@gmail.com or call (214) 794-2657.

DATL · Drive At The Limit

Performance driving coaching at Motorsport Ranch Cresson. NASA-certified instruction for drivers serious about lap time — from first track day through national-level competition.

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COACHING

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  • jonericfountain@gmail.com
  • Motorsport Ranch Cresson, TX
NASA-Certified Instructor·SCCA Time Trial Season Champion·20+ Years Coaching·DFW · Texas

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